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copywriting services Archives · Red Robot Media

Punctuation in website copywriting

May 3rd, 2012
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Website copywriting is a tricky skill to master, and it’s not just about words, tone and composition. Punctuation can have a big impact on the credibility of your content marketing – or your entire website.

For example, look at this banner from a well-known SEO website. Do you think this looks professional?

As a website copywriter, the punctuation above contains two elements I actively avoid. One exclamation mark is bad enough: three is really pushing it. Also, the space between the words and the punctuation looks scruffy. When I look at that image, I assume this company haven’t paid a professional website copywriter to edit and improve their content.

One of the best pieces of advice I’ve been given was to avoid the exclamation mark entirely in any kind of website copywriting. Although exclamation points are often used with the best intentions by […]

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We’re available for urgent copywriting this week!

April 30th, 2012
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Got a short notice copywriting or technical writing assignment that needs to be completed the same day? We can help. Both Mathew and I are between projects this week, and we’d be happy to help with any urgent copywriting projects you may have.

If you need app writing services or Quick Start guides for software products and services, drop us a line for a super quick turnaround!

Just to warn our existing clients: we are having our phone and internet services upgraded on Thursday and Friday this week. Although we’ll be working as usual, you may experience a slight delay of up to half a working day when you email us, and you may find it difficult to call. Any work due for delivery will be completed as normal.

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People Per Hour: More Rising Fees at Freelancer Site

April 24th, 2012

PPH2This blog post is now out of date. Red Robot Media no longer uses People Per Hour. I’m leaving the post online in case it helps other freelancers.

– Claire (August 2013).

Over the weekend I examined a recent payment I’d received on People Per Hour. I noticed that their commission increased suddenly and without warning.

My weekly invoice for this client, which is only for £20, normally attracts a fee of 4.5% – in other words, 90p. I was surprised to see a fee of £2 had been applied by People Per Hour.

Was this a People Per Hour scam of some kind? I was worried, so I emailed their helpdesk straight away to report the mistake.

People Per Hour Fee Rise

At around 5.30pm yesterday I received an email from People Per Hour confirming that the service fee has been increased behind the scenes. The […]

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Claire’s article for Lifehacker

January 11th, 2012

Over the last few months, I’ve been blogging for a range of websites on behalf of, an experience and gift website. I worked with the team to create content for a range of high-profile sites in the UK and US.

Tackling such a wide range of subjects was really fun and challenging; I’d never know which site was going to accept a blog proposal next. Writing for a US audience also makes a difference to the language, research and cultural reference points I had to use.

It was a phenomenally busy end to the year, but I produced some of the work I’m most proud of. In December, my writing was published on the Eventbrite blog. I’m very pleased with that article; I’ve used Eventbrite a few times recently and I think it’s such a great idea. In fact, in my time as a non-profit gig promoter Eventbrite could […]

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