Content is a big investment for small businesses. The days of paying 50p per article are (thankfully) behind us, and good quality content is enriching the web thanks to an increased spend on good writing. The quest for original content has resulted in fewer plagiarised posts, too, which is good news for the people who are paying for the posts. But you can only purchase a certain number of pieces per week, and higher quality inevitably means investment.
Finding a good content writer can be tough. Once you find your perfect writer, you'll have to work hard keep them on-side long-term. Over time, content writers can drift into other long-term contracts, change their business priorities or raise their prices. It's not uncommon to strike up a relationship with a content writer and find that you lose touch with them, or find that their rates have inexplicably risen out of your price band. (I say '