Got a killer idea for a new business venture? Ready to dive head first into the exciting world of digital commerce with an innovative online model?
Great - it sounds like you're at least halfway to joining the entrepreneurial ranks.
Many would-be business owners start to run into stumbling blocks as they think through how to turn their dream into a reality. One of the biggest concerns is about producing and launching a company website.
Starting a busi
So when it is so much easier to post a blog to your own site than email an editor only to have yet another story rejected, is there still a role for the humble press release in today’s digital world?
We believe so, yes, and as we celebrate Red Robot’s 8th birthday, we’ve sifted through eight years of press release writing experience to come up with eight reasons why.
The History of Press Releases
Before websites and blogs made every business a pub
Over the past eight years, we've noticed that 99% of our blogging clients have one thing in common: they have real trouble coming up with topic ideas for their blog.
If managing your business blog yourself, here are a few hints from our blogging team.
8 Blog Topic Generation Tips
We offer free blog topic idea generation for all of our clients, so we know how to come up with hundreds of ideas each month. Here are eight tactics we use.
1. Think lik...
The modern business website fulfills many different roles. It is simultaneously an electronic storefront, a sales channel, a customer contact point and a service and information resource.
It is also a legal entity in its own right, with rules specifying certain types of information that every business website must make available in order to comply with the law.
The categories of information you must include generally fall into three areas:
Deta...
We're very pleased to announce that Red Robot Media is 8 years old today.
After very humble beginnings at Claire's kitchen table in 2010, the business has gone from strength to strength. Over the last 12 months, we've taken over a much bigger office, and we're working on larger, long-term business content writing and technical authoring projects.
We've also deliberately stayed small. We understand that deadlines are our clients' priority, and quality
