Posts Tagged ‘camtasia’

Technical writing tools: Madcap Flare and RoboHelp

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This month has been a fairly expensive month for Red Robot Media. Up until now, our software investments have included things like FreeAgent and Basecamp – in other words, cloud services which involve rolling monthly subscriptions. This month, we’ve invested a lot of money in old-fashioned software for technical authoring.

Why We Chose Madcap Flare

Technical writing tools don’t come cheap, and annoyingly, they don’t often appear for the Mac in a usable form. After trying a few cheap Mac alternatives (and a few cheap Windows alternatives too), we decided to invest in the best and grab extra copies of Parallels and Windows 7 to make sure we could always work in Windows when we need to. My four year old iMac is not too happy about running Parallels with Windows 7, though, so perhaps an upgrade is on the cards.

Anyway, we’re now using two industry-standard technical authoring tools: Adobe RoboHelp (which I’m already trained in) and Madcap Flare. We think Flare is the best way to make sure the user guides and manuals we create can be efficiently single-sourced, but RoboHelp is useful as a backup. I’m more used to RoboHelp, but Flare is the software I find easiest to use.

We decided to invest in the entire MadPak suite so we could also try Capture for screenshots and see how it fares against SnagIt, which is my current favourite tool for screen captures. MadPak is expensive, but we got a great deal with maintenance that will have us set up for a good while yet. I haven’t actually purchased SnagIt from TechSmith yet, but I’ve been a loyal Jing user for years. I’ve recently found SnagIt much more useful because it allows you to time-delay a capture, meaning your mouse pointer can be included in the shot, and you can open any menus or drop-downs you need to show. That saves lots of time annotating screenshots, which is a godsend in itself. I also love the fade out effect that makes cropped screenshots appear very tidily on screen.

Mathew has been using Camtasia Studio 7 for most of his screencasting, but has also just completed a project in BB FlashBack Pro, a screen recording package from BlueBerry Consultants. Next, he’s going to try Madcap Mimic which came as part of our MadPak purchase.

Any Suggestions?

We’re really enjoying trying out all these new technical writing tools. What are your favourites? And have you found a good Mac alternative to Madcap Flare?

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Now booking technical writing assignments for January 2012

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Christmas is creeping up on us fast: we’ve barely had time to buy any gifts because we’re working hard to get ahead with our copywriting and technical writing assignments. Red Robot also now has an additional freelance copywriter on board; he’s helping us to finalise a few odds and ends so we can enjoy a few days in front of the TV next weekend.

As a result of all this hard work, we are now taking on new clients and booking in brand new projects from January 2nd onwards. If you’ve contacted us for a quote but have not yet finalised the details, now’s the perfect time to get your SEO copywriting or blogging project booked in for the New Year. That way, we can kick things off right away when we return from work.

We are also ready to take on new Camtasia screencasting assignments, or WordPress blog projects. Mathew will be attending technical author training in January, and we will both be adding a suite of Madcap products to our arsenal so we’re ready to begin the new year with some great new software tools.

Don’t forget that our availability for copywriting and technical writing will vary over the Christmas period, so please contact us within the next week or so for the best possible response.

National Freelancers Day

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Today is National Freelancers Day!

If you’re looking to hire a freelancer for copywriting, technical authoring or screencasts, don’t forget to contact us for a quote.

Jump over to my People Per Hour profile to have a look at the copywriting and technical authoring work I’ve completed so far. You can also find testimonials from non-People Per Hour clients on our testimonials page.

Oh, and fancy voting for us in the People Per Hour competition?

One extra writer: one week in!

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Our first week as a two-person technical authoring team has gone phenomenally well. Mathew has been writing manuals and creating screencasts, and he’s fallen into the new routine really quickly. We’re  going to make some changes to the website soon so we can make our Camtasia screencasts a more prominent service. He’s beginning a second Camtasia screencast project tomorrow afternoon, too; it’s great to expand into an area we’ve not yet explored properly. Camtasia is definitely a fun application to work with!

We also have some wonderful new copywriting clients: Beau Decor provided the wonderfully opulent shabby chic and French furniture to the Big Brother house this year. We’re thrilled to be working with them, creating content and assisting with re-writes. We’re also doing some technical authoring work around cloud software offerings from two very different suppliers working in very different industries, and we did some WordPress training for Medisoft too.

I am also continuing to write web content for Wish, purveyors of amazing experience days and one of our original clients. We’ve been working with Wish since April this year. Pssst: I also guest blog on behalf of Wish! Thanks to their super PR team, we’ve been published on some really amazing blogs this month. Did you see the event marketing blog I wrote for Eventbrite?

Being busy is great: we love being busy, and we’re looking forward to a hectic month ahead. If you need a copywriter, a blogger or a screencast producer, please get in touch for a quote!

More capacity for technical authoring and Camtasia

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On Monday we doubled the size of our company! We now have two full-time technical authors.

Mathew has been a director of Red Robot Media Ltd since day one, taking on bits of copywriting work. On Monday he made the leap and joined the company full-time. Mathew has been creating screencasts this week, and he’s been getting involved with the creation of user guides too. He’s also creating regular SEO blogs and articles for a client in the healthcare industry.

We’re now taking on even more clients who would like custom-made Camtasia screencasts. If you need a video to showcase your software application, web application, app or website, get in touch for a quote.

Don’t forget: when we’re online, you can quickly chat to us and get an instant quote via the blue chat box at the bottom of the screen. Try it now!

Our technical authoring and copywriting prices

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From 12th November, Red Robot Media will be changing our base price for copywriting. We will also alter some of our pricing tiers for technical authoring and screencast work.

If you have an estimate or email quote, the price quoted will expire on 11th November, 2012.

Please book any outstanding copywriting and technical authoring work in as soon as possible if you wish to secure the price you’ve already been given.

Click here to contact us and confirm your project.